Name of your website?Pet Ramps and Pet Steps for Your Pets Health
Your name?
Ray Pugh
Your Location (city, etc)
Parkerburg
Please give us a short summary of your website?
The prevention of injuries to our pets by providing a way for safe entry and exit of vehicles and safe access to beds and furniture. Allowing senior or arthritic pets safe and easy access to wherever their favorite curling up spot may be. Preventing the unneccesary loss of a pet in a pool or spa.
What inspired you to launch your own website?
I started YourPetRamp.com to help educate pet owners as to the harm that can be done by allowing our pets to jump up and down from high and difficult places. My beagle Gypsy permenatley injuried her shoulder from the repeated pounding of jumping from our bed because I did not realize the potential danger.
When did you launch your first website, and what was it?
YourPetRamp.com is my first website that went live in July 2006.
How did you decide on a name for your website?
I wanted the name to reflect specifically what we were about and since we offer only pet ramps and pet steps I felt this was a very appropriate moniker.
What makes it different from other, similar offerings?
In trying to help educate pet owners as to the danger present whenever our pets jump up and down continually.
What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)
I plan on continuing to add more styles and choices to help in the growth of what I hope will be a life long pursuit.
How does your investment of time and money balance against your success?
Even though I have managed to get listed by Google on both the first and second page for specific keywords, I do not believe the amount of work spent in acquiring this has been sufficiently profitable.
If you had an unlimited development budget for development, how would you change your site?
An unlimited development budget would allow proffesional ad copy for my site which I believe would help in the conversion ratio along with increasing where we are now concerning SEO.
If your site got really big, really quickly, would you be able to keep up with the demand?
I believe whatever amount of business would come my way would be easy to handle.
What unexpected costs and headaches have you had to deal with?
I don't know that advertising cost were unexpected but, the amount of a budget that can be eaten away by advertising is higher than what I anticipated. Dealing with some drop shippers can require patience.
What has been your biggest challenge?
Trying to write articles and copy that is informative and at the same time is pleasant to read while invoking a call to action.
What method has been most successful for promoting your website?
The most successful method for promotion would probably have to be submission to directories
How has running your website differed from your expectations?
The ever continuing updating required to keep new and different copy to show a growing presence rather than a stagnat offering.
How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?
Live in July 2006 with idea of continuing until I am unable to do so.
If you had it to do all over again, would you?
I would research what was available for publishing a site rather than jumping on the band wagon just to get a site up and running.
What is your website address?
Pet Ramps and Pet Steps for Your Pets Health
