Name of your website?Dog Stiffy
Your name?
Brad Feldman
Your Location (city, etc)
South Pasadena
Please give us a short summary of your website?
Dog Stiffy, The preferred alternative the the floppy leash. Better Leash Control. Rduced Leash Chewing. Less Tangling. Happier Dog.
What inspired you to launch your own website?
Need for new improved dog leash design.
When did you launch your first website, and what was it?
1995. I built a website for an insurance company.
How did you decide on a name for your website?
Marketing focus for product.
What makes your website different from other, similar offerings?
It is the only online place to sign up to purchase the Dog Stiffy.
What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)
Sell the product.
How does your investment of time and money balance against your success?
So far so good. Website took very little time to create.
If you had an unlimited development budget for development, how would you change your site?
More social application features. Better emailing and contact system.
If your site got really big, really quickly, would you be able to keep up with the demand?
Yes.
What unexpected costs and headaches have you had to deal with?
None so far!
What has been your biggest challenge?
Manufacturing of the product.
What method has been most successful for promoting your website?
Online Video.
How has running your website differed from your expectations?
It has met my expectations to date.
How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?
I just put the site up last week.
What is your website address?
Dog Stiffy
