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Puppies In Pink, Inc. Interview

By Interviewer at 07/20/07 00:13

Name of your website?

Puppies In Pink, Inc.

Your name?

Shaune

Your Location (city, etc)

Cape Coral

We went live July 1st, 2007. Melissa and I both love animals and wanted to provide a way to find high quality fashionable products for our and other peoples dogs. Check out our [404 Check: was link to http:/ / www. puppiesinpink. com/ about, anchor: About Puppies In Pink, Inc.] page.

Please give us a short summary of your website, business model, etc

[404 Check: was link to http:/ / www. puppiesinpink. com, anchor: Puppies In Pink, Inc.] offers high quality fashions for dogs. We try and find the most unique, fashionable, high quality and hard to find items for dogs. Our [404 Check: was link to http:/ / www. puppiesinpink. com/ page/ 1165026, anchor: clothes] and [404 Check: was link to http:/ / www. puppiesinpink. com/ page/ 1182180, anchor: carriers] primarily focus on small dogs where our [404 Check: was link to http:/ / www. puppiesinpink. com/ page/ 1179361, anchor: collars, leashes] , [404 Check: was link to http:/ / www. puppiesinpink. com/ page/ 1180068, anchor: beds] and [404 Check: was link to http:/ / www. puppiesinpink. com/ page/ 1179105, anchor: toys] are for all sizes and breeds. We also have an incredible selection of [404 Check: was link to http:/ / www. puppiesinpink. com/ page/ 1188309, anchor: hand made, designer] and [404 Check: was link to http:/ / www. puppiesinpink. com/ page/ 1190509, anchor: Swarovski Crystal pet jewelry] . We believe that organization, integrity, customer service and quality products are the most important aspects of our business.

What has been the most difficult part of creating and running your website?

Learning. I can work a computer fairly well, I've been using the internets since "Prodigy" and until building my own site, learning about internet marketing, SEO, security, ect. I had no clue how the internet worked. Luckily, I can pick things up pretty quickly. The past few weeks have been daunting but I feel we have put together a pretty strong site. :)

What has been the easist part of operating your website?

Typing the URL.

What was your biggest mistake?

No mistakes, only learning experinces. When I realized I had 3 of the same meta tags with a 100 keywords I copied from a spreadsheet with no separation maybe.

What are your views on ecommerce and the future of the internet?

Growing everyday. Everyday, people are getting more comfortable with on-line purchases due to the emerging internet security industry. I worked at an internet phone support place a few years ago and it amazing me the amount of people who just got their first computer, let alone the internet. I feel that most people over 30, do not enjoy using the internet. It has been my personal experience with friends. It also seem that people under 30 do enjoy using the internet. In the next 10 years, I believe everyone under 40 will enjoy using the internet and we should see an incredible jump in regular internet users.

What are your views on Search Engine Optimization (SEO)?

Confusing at first, but now it seems simple. Which reminds me, I should search for my keywords... ugh.

What are your views on Search Engines? Have they helped or hindered your website?

Google seems like it would be a great place to work. I like the weekly "personal project" day. We may implement that at our company.

What method has been most successful for promoting your website?

Surprising, myspace. Myspace, has been by far the biggest provider of traffic. PPC marketing, once optimized for each of my product catagories has also brought a lot of traffic for what I consider a reasonable amount. Reddit.com also shows some significant hits when I post a link. I've only been live for 3 weeks so time will tell.

What is your website address?

[404 Check: was link to http:/ / www. puppiesinpink. com, anchor: Puppies In Pink, Inc.]

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